3 Inspiring Office Tour Videos to Boost Your Recruitment Efforts

The competition for talent in today's global workforce is intense, prompting companies to seek innovative ways to attract the best candidates and stand out. Traditional job descriptions are no longer sufficient; in 2024, candidates seek an authentic glimpse into the organization, its people, and its values.

One of the most effective recruitment strategies is using videos, particularly short-form videos. With 91% of Instagram users watching videos daily, and YouTube shorts receiving 30 billion daily views globally, the power of video is evident.

What's the goal of Recruitment Videos?

A successful video highlights your company's culture and professional atmosphere, attracting candidates who align with your vibe and values. We know that video is the number one marketing tool today.

What content should I start with?

According to a survey conducted by LinkedIn, 51% of candidates are interested in visiting your office to get a sense of culture. Conducting an office tour for every candidate is time-consuming, which is why using office visit videos on your career page is a great solution.

3 great examples created with Team Me:

• •HiBob: Here you can check out one of HiBob's team members giving a real feel for the office: the people, the buzz, and the authentic vibe.
• •aiOla: Here you can see a video with upbeat music and footage of aiOla's office, capturing the energetic atmosphere and dog-friendly environment.
• •Payoneer: Here is an office tour by the Payoneer Talent Acquisition team. They take you on a tour of facilities like the Jam room and introduce you to friendly faces.

By incorporating these videos into recruitment processes, companies can create a more engaging and personalized experience, helping them stand out in today's competitive job market.